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Access Bank, UBA, Other Banks’ Executives Risk 10 Years Imprisonment, Here’s Why

Access Bank, UBA, Other Banks' Executives Risk 10 Years Imprisonment, Here's Why

No less than 120 managing directors, deputy managing directors and executive directors of deposit money banks, including those of Access Bank and United Bank for Africa (UBA), are likely to spend 10 years imprisonment due to their non-compliance to Bank Employees, ETC (Declaration of Assets) Act 1986.

In what appeared to be a final warning addressed to the bankers, the Economic and Financial Crimes Commission (EFCC) gave the top bankers till the ending of June 2021 to comply, even as the initial deadline of Monday, June 14, has passed.

“The truth is that this law has been in place for over 35 years, but it was hardly ever enforced and so these bankers would just declare anything or not declare at all. However, the EFCC is now demanding the declaration forms as part of moves to sanitise the system.

“To this effect, the chairman has written a reminder to the banks, asking all top executives to comply latest by the end of June,” an investigator who spoke on the matter was quoted as saying.

What you should know

According to the Bank Employees, ETC (Declaration of Assets) Act 1986, bankers should declare their assets through the appropriate authority like the Office of the Secretary to the Government of the Federation. But the forms were hardly ever scrutinised, a trend which the EFCC seeks to change.

Section 1 of the Act states, “Every employee of a bank shall, within fourteen days of the commencement of this Act, make a full disclosure of all his assets.

“In the case of a new employee, he shall within 14 days of assuming duty with the bank make a full disclosure of all his assets at the time of his assuming duty; and for the purpose of this subsection, a transfer or secondment from one bank to another shall be treated as a new employment.”

Section 2 of the Act reads, “The full disclosure of assets required under Section 1 of this Act shall be made in the manner prescribed in the Declaration of Assets Form contained in Form A of the Schedule to this Act and shall be executed before and attested to by the Registrar of a High Court, the Court of Appeal or the Supreme Court.

“The President or the appropriate authority may from time to time prescribe such other forms as may be necessary to achieve the purpose and intendment of this Act.”

The Act in Section 5 states that the Chief Executive of every bank “shall twice in every year, but not later than 7 January, or 7 July, as the case may be, submit to the appropriate authority a list of all employees who joined or left the employment of the bank in the immediately preceding six months expiring respectively on 31 December of the previous year and 30 June of that year respectively.”

The Act explained that “Chief Executive” meant the chairman, the managing director or other similar officer of a bank, including the Central Bank of Nigeria.

Likewise, the Act defined “employee” or “employee of a bank” to include the governor (of the CBN), the chairman and members of the board, managing director, director, general manager, manager, examiner, inspector, controller, agent, supervisor, officer, clerk, cashier, messenger, cleaner, driver, and any other category of workers of the Central Bank, a bank or other financial institutions.

Defaulters of the act

Access Bank has 16 board members, UBA has 15, Sterling Bank and EcoBank have 13 members each, while First Bank of Nigeria (FBN), Guaranty Trust Bank (GTB), and Fidelity Bank have 12 members each as contained on their official websites.

Others are Zenith Bank, 11; Wema Bank, 11; Union Bank 11; First City Monument Bank, 9; and Unity Bank, 8.

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Free First Aid Services To Accident Victims along Lekki-Epe Expressway

Free First Aid Services To Accident Victims along Lekki-Epe Expressway

Road traffic injuries are among the leading causes of death and life-long disability globally. The World Health Organisation (WHO) reported that about 1.24 million people die annually on the world’s roads, with 20–50 million sustaining non-fatal injuries.

Globally, road traffic injuries are reported as the leading cause of death among young people aged 15–29 years and are among the top three causes of mortality among people aged 15–44 years.

Free First Aid Services To Accident Victims along Lekki-Epe Expressway

To curb fatality rate of traffic incidents and injuries, Lekki Concession Company Limited (LCC) created an Incident Management System (IMS) forum where LCC coordinates sessions for other agencies like LASAMBUS, Nigeria Police, LASTMA, Fire Service, SEHMU, among others to deliberate on prevalent road challenges and agree on resolutions.

LCC’s Route and Incident Management team facilitates activities of the Incident Management System (IMS) forum with regards to how best to keep all road users safe along its axes.

Free First Aid Services To Accident Victims along Lekki-Epe Expressway

The team is adequately trained, equipped to administer free First Aid and basic life support techniques to accident victims and injured persons along Eti-Osa Lekki-Epe Expressway and Lekki-Ikoyi Link Bridge.

Some days ago for instance at Chevron inward Conservation Toll Plaza when a Lexus car had a tyre pullout, the tyre rolled over to the other side and landed on the windscreen of a Toyota Camry.

The driver of the Camry (female) was seriously injured.

LCC Patrol officers arrived promptly at the accident scene to manage the incident, administered free First Aid treatments and rushed the victim to the hospital (with the help of LASAMBUS).

To report accidents along LCC axes, call the Route and Incident Management team on 08085834798, 08188779350, 08002255522.

First aid and basic life support services to accident victims by the team is free, prompt and delivered with utmost professionalism.

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Ronaldo And Coca-Cola: How Starpower Can Make, Unmake A Brand

Ronaldo And Coca-Cola: How Starpower Can Make, Unmake A Brand

Coca-Cola, a beverage brand, has been caught in the heat of market dynamics caused by a simple gesture from Cristiano Ronaldo, a Portuguese professional footballer who plays for Juventus.

Ronaldo, on Monday, June 14, 2021, in a clip that has since gone viral on social media, swapped a bottle of Coca-Cola for water. This happened as the soccer star sat down for a press conference at the European Championship.

Ronaldo And Coca-Cola: How Starpower Can Make, Unmake A Brand

Just before the media parley, he pushed aside two Coca-Cola bottles placed in front of him, after which he said “Água,” a Portuguese word. He, thereafter picked up a bottle of water and seemingly encouraged others to do the same. “No Coca-Cola,” he added.

What you should know

  • Ronaldo is a renowned health fanatic; his action against Coca-Cola at the media parley was a clear indication of what he thinks of the carbonated soft drink brand.
  • Coca-Cola is one of the official sponsors of the ongoing tournament, Euro 2020.
  • Almost immediately after the swapping of Coca-Cola bottles for water, the beverage company’s share price dropped from $56.10 to $55.22, representing a 1.6% dip.
  • In a similar fashion, the market value of Coca-Cola plummetted from $242 billion to $238 billion, representing a drop of $4 billion.

This incident, however, highlights the influence of certain individuals on a brand or business ecosystem as the case may be.

Understanding starpower

One would wonder what Elon Musk, Don Jazzy, and Wizkid all have in common with Ronaldo who by a simple gesture made one of the world’s most popular beverage drinks record billions of dollars loss, in a matter of minutes. But in all fairness, they’ve all been endorsers or spokespersons for brands or causes.

The aforementioned superstars are authorities in their fields, hence their influence and affluence on consumers. This alone is what determined investors’ confidence in any given situation.

As also seen in the case of Musk, a South-African-born American billionaire, who with a single tweet disrupted the cryptocurrency industry.

Unmask NG would recall that on Thursday, May 13, 2021, the cryptocurrency sector suffered a massive blow, after the Tesla founder suspended the purchase of his electric vehicle products with bitcoin. Following the suspension announcement, billions of dollars were wiped out from the cryptocurrency market, leaving investors and traders in panic.

As at the time Musk made the announcement, the value of the whole cryptocurrency market stood at around $2.43 trillion. This was according to data from

The market capitalisation first dropped to around $2.06 trillion, wiping off around $365.85 billion.

An expert’s view

Sharing his sentiment on how starpower can disrupt a business ecosystem, Charlie Higgs, an analyst at Redburn, Europe’s largest independent equities broker, stated: “Aligning brands with celebrities is a tried and tested way of recruiting new consumers, but it comes with added risk. This risk is persistent and larger now than ever before thanks to the prevalence of social media.”

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5 Key Things Buhari Discussed With Arise TV

5 Key Things Buhari Discussed With Arise TV

President Muhammadu Buhari, on Thursday, June 10, 2021, had an exclusive interview with Arise TV.

The interview which held in the early hours of the day, had the president discussed issues affecting the country.

Below are some important quotes from the interview which aired on Arise TV:

1. “If you allow hunger, the government is going to be in trouble and we don’t want to be in trouble. We are already in enough trouble.”

2. “These positions have to be earned. There are people who have been there for 10 to 15 years.”

3. “That IPOB is just like a dot in a circle. Even if they want to exit, they’ll have no access to anywhere.”

4. “You know these people more than I do, and you are democratically elected to protect your people. Don’t sit idly expecting me to do everything, take action.”

5. “There are Kanuris, there are Hausas, there are Fulanis in Niger Republic just as there are Yorubas in Benin. You can’t absolutely cut them off.”

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Dangote Volunteers Plant Trees to Boost Ecosystem Restoration

Dangote Volunteers Plant Trees to Boost Ecosystem Restoration

To help realise the global objective of a better and safer ecosystem, the Dangote Group has initiated a tree planting campaign through an Employee Volunteering initiative. This move is in line with the culture of sustainability embedded in the organisation’s operations.

The campaign, aimed at creating awareness and preserving the environment, which aligns with the United Nations 2021 World Environment Day theme ‘Ecosystem Restoration’, kicked off on Monday, June 7 in some public and low-income private schools around Ikoyi, Lekki/Ajah and Victoria Island, Lagos.

At the designated school premises, Dangote Volunteer employees drawn from the Head Office in Falomo, Ikoyi, in collaboration with officials of the Nigerian Conservation Foundation (NCF), planted trees to ensure a healthier environment for current and future generations.

The environmental initiative, led by a team drawn from the Sustainability, Environment and HSSE Departments of the Dangote Group, is in line with the organisation’s focus in giving back to the society, especially the host communities and the less-privileged.

Dangote Volunteers visited include Ilasan Community Secondary School, Ilasan (Lekki); Gbara Community Senior Secondary School, Gbara, Jakande (Lekki), and Ikota Primary School, Ikota (Lekki); Aunty Ayo School, Ikoyi; Falomo Senior High School, Falomo; and Government Senior Secondary School, Maroko, Victoria Island; where they also planted trees to help boost the restoration of the environment.

Among the Dangote Volunteers were the GM/Head of Sustainability Dangote Cement, Mrs. Eunice Sampson SGM/ Head, Community Affairs and Environment, Dangote Cement, Engr. Tukur Lawal and Yetunde Ogunnowo of Branding and Communications Department; while Abidemi Balogun, Lead Environmental Education, Nigerian Conservation Foundation represented the Foundation.

Speaking on the World Environment Day and tree-planting exercise, Mrs. Eunice Sampson said, “The theme of this year, ‘Ecosystem Restoration’ is very apt and timely. This is because, whether we realise it or not, as individuals or as institutions, we depend 100% on our ecosystems for survival. The only way our ecosystems can continue to sustain us is if we make deliberate efforts to also sustain it. A degraded ecosystem cannot possibly provide us with the resources that we need to thrive; neither can it support the needs of future generations.”

“The environment is borrowed from the future generations; we should endeavour to use it well. Posterity might never forgive us if we don’t,” Abidemi Balogun added in her own remarks. Her comments were in tandem with Engr. Tukur’s remarks, who said, “This year we have embarked on strategic activities to commemorate the 2021 World Environment Day. Our partnership with the Nigerian Conservation Foundation will further ensure the sustainability of these ecosystem restoration initiatives.”

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Glo Tops List Of Telcos That Lost Subscribers, Here’s Why

Glo Tops List Of Telcos That Lost Subscribers, Here's Why

Glo has topped the list of telecommunication companies with the highest loss of subscribers in the period ended April 2021.

As seen in new industry statistics released by the Nigerian Communications Commission (NCC), the telco owned by billionaire –Mike Adenuga, dropped from 52,918,718 subscribers in March to 50,598,855 in April, which is about 2 million.

In a similar vein, MTN Nigeria lost about 1 million subscribers having dropped from 75,927,231 in March to 74,819,864 in April. Also, both 9mobile and Airtel lost less than 500,000 subscribers together, with the former dropping from 12,850,383 in March to 12,779,155 in April, and the latter (Airtel) dropped from 50,384,950 in March to 50,177,408 in April.

Below is the reason…

It would be recalled that last year’s (2020) December, the NCC halted the registration and sale of new SIM cards in the country. This move, according to the commission, was for people to link their National Identity Number (NIN) with their SIM cards.

Although, the ban had been lifted, the loss of subscribers by the telcos might not be unconnected to the ban.

Speaking on this development, a telecom expert, in an interview, stated: “The impact of the SIM-NIN policy will slow down growth. The NIN requirement will slow down the ability to register SIMs legally because not every Nigerian has NIN.”

READ ALSO: MTN Loses Subscribers To Rivals, Here’s Why

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SMW Fashion Sets Record, Hit 25,000 Sales in First Month

SMW Fashion Sets Record, Hit 25,000 Sales in First Month

The management of SMW Fashion has announced that the fashion label has received over twenty-five thousand (25,000) orders of its various merchandise in its first month of business commencement in Nigeria.

According to the Chief Executive Officer of the brand, Mr. Philip Ikezahu, he said the requests for their products have been overwhelming and it’s still of great surprise that such sales can be pulled in the first month of business.

Recall that the Fashion brand which is a sister company to Soso Music Worldwide- a music production & recording company, earlier last month disclosed that the fashion outfit will be kicked-off with about 50,000 pilot merchandises ranging from luxury wears to shoes, jewelries, as well as other fashion accessories.

“Our target is the Nigerian Pop Culture. And fashion as you know it evolves every day; we promise to continue giving our esteemed customers top notch designs. The accelerated sales we have experienced in the last one month is an indication that we need to do more and with our team of creative innovators and designers, our customers are rest assured they will get only the best,” Ikezahu said.

While the Dubai-Based jeweler also spoke on Soso Music Worldwide, he disclosed that the music company is ready to unveil its two newly signed artiste by the end of June 2021. He said that the artistes are fired-up already and that the Nigerian music scene should be ready to witness talents like never before.

“Also, our talent management outfit is in the pipeline and will commence operation before the end of 2021, the actual goal is to fuse together Music, Fashion, and Talent management which will eventually showcase Nigeria to the world,” he added.

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FG Eyes Crude Oil Extraction Increase With 5,300 Yet-to-function Reserves

FG Eyes Crude Oil Extraction Increase with 5,300 Yet-to-function Reserves

The Federal Government (FG) is looking forward to increasing its crude oil extraction capacity. Calling on marginal oil fields to help increase and grow the country’s reserves, the Department of Petroleum Resources (DPR) disclosed that out of the 7,000 oil reserves that have been discovered in the country, only 1,700 of the reserves are currently producing crude oil, leaving 5,300 reserves in a state of ‘yet-to-function’.

While maintaining that Nigeria has the capacity of producing three million barrels of crude each day, the DPR said measures were being put in place to produce oil from additional reserves in order to achieve the 40 billion barrels oil reserves target of the government.

Speaking with newsmen in Abuja, the Director/Chief Executive Officer, DPR, Auwalu Sarki said: “We identified all the discovered reserves. We have about 7,000 and we are producing from about 1,700 out of the 7,000 already discovered reservoirs.

“We took each of the producing reservoirs to see what kind of Enhance Oil Recovery that we need to put. So once we now put the EOR, that is secondary and tertiary recovery methods, technically we will grow the reserves.

“This is because those reserves are recoverable now and technically we will increase the production of the country.

“Remember we left over 40 million barrels fallow in 11 fields for 17 years. Now we have over 100 million which we want to grow within the next couple of months.”

It would however be recalled that Nigeria was producing two million barrels of oil per day. But  following a production cut recommendation from the Organisation of Petroleum Exporting Countries (OPEC), crude oil production in the country had now revolved around 1.4 million barrels per day.

What you should know

  • Nigeria just concluded a bidding round for marginal fields, allocating a total of 57 fields to about 80 aspiring Nigerian oil producers.
  • Marginal fields are small oil blocs that Nigeria allocates to indigenous oil companies to boost the country’s oil production but also increase the participation of Nigerian businesses in the country’s oil sector. The fields are considered too small by the international oil companies. The last marginal field bidding round was held in 2003/2004. Mr. Sarki commented that over 40 million barrels of oil were left “fallow” in 17 years.
  • The journey from allocation paper to oil will not be an easy one for the 80 new marginal field owners. The acreages have been allocated not to single companies but groups of unrelated bidding firms who have to find a way to work together. Some co-awardees from the 2003/2004 have had problems working together, contributing to the fact that only 30% of the fields allocated have been fully developed.
  • The cost of developing marginal fields can run into between $2 to $5 million dollars. Financiers will be looking for evidence that the joint owners of the newly awarded marginal fields have solid legal agreements on ownership and are also committed to a common strategy of raising funds and developing their assets.
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Dangote, German Govt Partner To Address Skills Deficit In Nigeria

Dangote, German Govt Partner To Address Skills Deficit In Nigeria

The Aliko Dangote Foundation in partnership with Germany’s VDMA (the German Association for Mechanical and Plant Engineering) and its Foundation for Young Talent in Mechanical Engineering (NWS) have officially launched a technical training program in Nigeria, in a bid to significantly address the skill deficit in all the key sectors of the nation’s economy.

Speaking at the official launching of the programme on Wednesday, the president of Dangote Group, Aliko Dangote said that the landmark program is a Seven-million Euro investment, a large percentage of which is for the specialized, leading-edge equipment that has been shipped from Germany and installed in five workshops purpose-built for this program at Dangote Academy in Obajana. He also said the beneficiaries will be trained, using these machines, so they can learn practical skills that will be transferable as they enter the workforce.

This program, according to him, is the first of its kind in Nigeria and will be replicated in all the six geo-political zones of the country.

Noting that vocational and technical skills are vital to the well-being of any economy, as key levers for growth, specifically in the manufacturing sector, Dangote said significant skills gaps exist in Nigeria, which is what this program is seeking to address.

According to him: “The trainees that successfully pass through the full vocational training will be prepared as well-rounded professionals. In addition to the technical training, they will also get personal effectiveness training of same quality as our staff”

Germany’s minister for economic cooperation and development, Dr. Gerd Muller, lauded the Aliko Dangote Foundation and VDMA for the enviable program that can transform and develop the economy of Nigeria. He said his ministry has supported the initiative with €3.6 million and will not hesitate to do more for the purpose of the initiatives to be achieved.

The VDMA past president, Dr Reinhold Fostge stated that “I am very happy that this has become reality eventually in Nigeria. We started six years ago. Four years ago, we signed a memorandum of understanding to establish a Nigerian German training project. This program is to raise the skill level of workers and make the youth employable…our vision in VDMA is that, in the future, we should be able to exchange highly skilled professionals between Nigeria and Germany, and as a matter of fact, I have no objection to inviting Nigerian specialists to help me in Germany and vice versa”

Meanwhile, the Governor of Lagos State, Mr. Babajide Sanwo-Olu, enjoined both the Aliko Dangote Foundation and VDMA to consider citing the second training workshop in Lagos, with a promise to make funds available for the take-off of this laudable programme.

He said: I am truly excited to be part of this epoch and nation-changing event…for us in Lagos, I am happy to announce that we have six well maintained vocational training schools… but we are going to not just talk here today, we are going to be making a public commitment that given what I have listened to now, we are not going to leave this to Dangote Foundation alone, we have to upscale our commitment.

“We won’t wait for him to replicate this in the six geographical zones of the country. Lagos State will work with him and ask the VDMA what level of commitment is required from the state government…to ensure that in no distance future, we can replicate and bring a full arm of the Dangote academy to Lagos State…we do not want government bureaucracy to stall this, if it is to raise finance that is required, I can assure you that Lagos state is ready to that and why are we making this commitment?

“It is because of where we see Lagos… the amount of the teeming youth that we have in our country and our state. Lagos has continued to be the biggest economy in our country and even in Africa, and what this present to us is an opportunity to bridge that will help to significantly reduce the unemployment level in the state”

Congratulating the trainees, Dangote said: “I understand that we chose only 120 of you out of over 4,000 applicants. This means you are smart, you are the best and the brightest, we believe in you, and expect great things from you. I urge you to make use of this wonderful opportunity and become productive for the well-being of our country.”

He also promised that more youth will be admitted and very soon, all the six geo-political zones of the country will witness massive development through the scheme.

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Dangote, MTN, Others Ranked Most Admired Brands In Africa

Dangote, MTN, Others Ranked Most Admired Brands In Africa

Today Brand Africa unveiled the 11th annual Brand Africa 100: Africa’s Best Brands 2021 rankings of the Top 100 most admired brands in Africa in a virtual event hosted by Brand Africa, Publics Africa and Uganda Investment Authority.

During a year defined by the pandemic which brought the world to a halt, as markets having to adapt to a new reality, African brands retained their 13% share of the Top 100 most admired brands in Africa.

Despite an increase in sample size and countries, the Top 10 Most Admired Brands show little change from previous years. MTN, consistently the only African brand among the Top 10 brands overall, dropped to #11 for the first time in a decade. American sports and fitness giant, Nike retains the top spot for the fourth year in a row. MTN and Dangote retain their status as the most admired African brands recalled spontaneously and when prompted, respectively. Nigeria’s GT Bank retains its position as the most admired financial services brand in Africa.

With Covid limiting entertainment options beyond the house, while many businesses struggled, many digital businesses such as streaming services thrived. This undoubtedly explains South Africa’s DSTV, knocking off BBC from its long held position as the most admired media brand in Africa.

Top 100 brands in Africa continue to be dominated by European brands which have held their share at 41% (-1), North America (+1), Asia (-), and Africa retaining its 13% share of the most admired brands in the world. Similarly, the leading African countries that dominate the rankings largely retained their positions with Nigeria (-1) and South Africa (-) with 5 brands each, Ethiopia (+1) and Kenya (-) accounting for the13 brands among the Top 100 most admired brands in Africa.

Computer/electronics (17%)(+3), consumer (non-cyclical) (14%)(+6), luxury (8%)(-2), auto manufacturers (13%)(+3), and apparel (8%)(-) make up the top 5 categories.

The shifts in the rankings this year’s rankings are bound by a common theme – the Covid-19 pandemic. Given its impact on lives and livelihoods, this year Brand Africa survey sought to understand which brands were perceived to have been helpful during the pandemic. Predictably, given its global omini-presence during the pandemic, the WHO emerged as the #1 most admired global brand perceived to have been most helpful during the pandemic. MTN, which donated over 7 million Covid-19 vaccine doses to 9 African countries, is the leading African and private sector brand at #2, in private sector list where all multinational mobile operators in Africa – Vodafone Group (#3), Orange (#4), Airtel (#6) – and media brands, Facebook (#10) and DSTV (#24) made the list of the Top 25. They were instrumental in communicating about the pandemic and in keeping people connected. Underlying the role the private sector is playing during pandemic, the list is 80% dominated by diverse private sector brands and 20% governmental and non-governmental agencies such as the Red Cross (#5), multi-lateral agencies such as WHO and Unicef (#7), government agencies such as the Center for Disease Control (#16) and USAID (#19). Unsurprisingly, the leading pharmaceutical groups, Johnson & Johnson (#12) and Astrazeneca (#25) rounded off the list. Nigeria’s Dangote (#8) is only industrial brand in the list.

Ethiopian Airways, the only African airline to have seemingly thrived during the pandemic, the first of the continent’s airlines to resume service and converting passenger planes into cargo planes to transport critical PPE’s around the world and the continent during the pandemic’s depths, spectacularly broke into the Top 100 most admired brands in Africa, the only airline, at #51.

With loconomies a central pivot during the pandemic, upstart South African brand, Bathu, muscled its way into a Top 25 at #10 among the most admired African brands list dominated by the stalwart brands, Dangote (#1), MTN (#2) and DSTV (#3), which retained their top respective rankings.

Out of all the 28 countries surveyed, only 5 (18%) have an African as the #1 most admired brand in the country.

Now in its 11th year, every year on or around Africa Day, 25 May, Brand Africa releases the results of the survey on the most admired brands in Africa.

The announcement of the pan-African list, kicks of marathon series of announcements for the day, which started with morning with a virtual event at 05h45 GMT in Uganda with the most Africa-wide, East African and Uganda’s most admired brands; which will be followed by the announcement of the most admired brands in Southern Africa, featuring Lesotho, Botswana and Namibia, then West African and Nigeria; then North African Morocco, and will close with a live announcement of the Francophone Africa and Ivory Coast list hosted by Opinion & Public at 18h00 GMT at Royal Work Club, Le Plateau in Abjidjan, Ivory Coast.

The Brand Africa 100 results will be published in the June issue African Business magazine which on sale globally from 31 May 2020 and is available online to subscribers on

The Brand Africa 100: Africa’s Best Brands events are organised by IC Events, Brand Leadership and africa practice, and supported by Africa Media Agency and BCW in communication and the Africa Brand Leadership Academy as the academic partner.

Established in 2011, the Brand Africa 100: Africa’s Best Brands rankings are the most authoritative survey and analysis on brands and underlying businesses in Africa, based on a study by Geopoll across 28 countries spanning all the five economic regions and analysis and ranking by Kantar and Brand Leadership. Collectively they account for over 80% of the population and over 80% of the GDP of Africa. An analysis of the data over the past 10 years, has established that on average, only 20% of the brands admired by Africans are made in Africa.

The 2021 survey was conducted between March and April 2021 and yielded over 80,000 brand mentions and over 3,500 unique brands.

“There is no doubt the pandemic, pandemic that continues to cost lives and livelihoods, and coincided with the launch of the implementation phase of the AfCFTA which aims to accelerate intra-Africa trade from 18% to 50% in 2030, is becoming a catalyst for loconomies with nations having to look internally for sustainability. The internal shifts in the rankings in particular the African brands,  Africa can and will need to grow its own brands to meet the needs of its growing consumer market,” says Thebe Ikalafeng, Founder and Chairman of Brand Africa and Brand Leadership. “African brands will continue to play a dual role of being globally competitive but most importantly of transforming the continent’s promise into a real change.”

“While mobile has always been an expedient and effective tool to provide us reach and accessibility across the continent, it became more important during the pandemic as virtually the only way to reach respondents across the continent, providing us vital and timeous results at a critical time,” said Caitlin van Niekerk, Global Client Development Manager, GeoPoll.

Karin Du Chenne, Chief Growth Officer Africa Middle East for Kantar, which has been the insight lead for Brand Africa since inception in 2010 says, “Despite the increase in the sample size and countries surveyed – and more than 80,000 in brand mentions, the survey continues to yield very consistent picture of a steadily transforming continental brand landscape and the brands that will drive the African transformation.”

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Access Bank, UBA, Other Banks' Executives Risk 10 Years Imprisonment, Here's Why

Access Bank, UBA, Other Banks’ Executives Risk 10 Years Imprisonment, Here’s Why

No less than 120 managing directors, deputy managing directors and executive directors of deposit money banks, including those of Access Bank and United Bank...
Free First Aid Services To Accident Victims along Lekki-Epe Expressway

Free First Aid Services To Accident Victims along Lekki-Epe Expressway

Road traffic injuries are among the leading causes of death and life-long disability globally. The World Health Organisation (WHO) reported that about 1.24 million...
Ronaldo And Coca-Cola: How Starpower Can Make, Unmake A Brand

Ronaldo And Coca-Cola: How Starpower Can Make, Unmake A Brand

Coca-Cola, a beverage brand, has been caught in the heat of market dynamics caused by a simple gesture from Cristiano Ronaldo, a Portuguese professional...
5 Key Things Buhari Discussed With Arise TV

5 Key Things Buhari Discussed With Arise TV

President Muhammadu Buhari, on Thursday, June 10, 2021, had an exclusive interview with Arise TV. The interview which held in the early hours of the...
Dangote Volunteers Plant Trees to Boost Ecosystem Restoration

Dangote Volunteers Plant Trees to Boost Ecosystem Restoration

To help realise the global objective of a better and safer ecosystem, the Dangote Group has initiated a tree planting campaign through an Employee...