Research Shows How COVID-19 Affects Public Relations-Media Relationship

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June 20, 2020

Research by BrandImpact Consulting has shown how the COVID-19 lockdown in April 2020 affected the relationship between public relations and media platforms.

The two-month study analysed 624 editions of 12 publications in March and April 2020. Newspapers used in the research include BusinessDay, Daily Independent, Daily Sun, Daily Trust, Leadership, New Telegraph, Nigerian Tribune, The Guardian, The Nation, The Punch, ThisDay and Vanguard.

Typically, public relations and media houses have a symbiotic relationship. While the media serve as a platform for public relations to reach its audiences, PR provides media platforms with content to build readership and drive engagement. The relationship was visibly affected in April by the COVID-19-induced holiday.

There was a noticeable drop in the volume of public relations content pushed to the media as a result of decrease in corporate activities due to the COVID-19 pandemic. The decline in the level of corporate engagements with stakeholders adversely affected the volume of newspapers in terms of number of pages. According to the research which was conducted on a 95% confidence level and a 2% margin of error, cumulative average number of newspapers’ pages decreased by 33.3% in April.

Speaking on the findings, Lead Analyst, BrandImpact Consulting, Austin Ayaosi, noted that even though in-house PR teams and agencies were working remotely, a significant part of what they did in April was deploying content in the media to inform stakeholders of what their brands and clients were doing to support in the fight against COVID-19 pandemic.

“Corporate engagement in April was majorly around corporate social responsibility which led to an increase in CSR-oriented content in the media. In the Banking sector, for instance, CSR-led content accounted for 55.8% of banks’ content in print media as against 12.9% CSR content in March”., he said.

However, the study shown that some tier-2 newspapers may not rely on PR-driven content to sustain their volume of pages as much as some tier-1 publications. It also revealed the scramble by PR professionals to connect with educated, enlightened, and well-informed high net worth audiences through tier-1 publications.

Mr. Ayaosi also noted that some media houses may actually need a bailout as large portions of their publications were dedicated to COVID-19 news coverage. “Volume of corporate and other ads declined. Corporate engagement was limited, ‘society big wings’ were on holiday, burial ceremonies and social gatherings were restricted; all of which negatively impacted the revenues of media houses. The impact was so severe that some publications could not even publish a single edition in April during the lockdown”.

BrandImpact Consulting is a media and public relations measurement and research consultancy that provides brands with data-driven insights to help public relations and communication managers design smarter strategies to achieve better results.

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COVID-19: Kunle Afolayan Laments Bitterly Over Secured Loan From CBN

By

unmask

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June 19, 2020

Nollywood’s multi-award-winning actor, Kunle Afolayan has revealed that he’s one of the beneficiaries of the Central Bank of Nigeria’s (CBN) Creative Industry Financing Initiative (CIFI), a loan scheme for entrepreneurs and investors in the country’s information technology, and creative subsectors.

Afolayan, in a recently-held interview, said it was difficult to finance the loan due to the lingering COVID-19 in the country, adding that he started financing the loan from the first month it was secured despite the pandemic.

His words; “The intervention fund is a loan by the Central Bank, and it’s called creative industry loan. So, we accessed the loan, and we managed to secure properties. We arranged to start developing because our rent had already due where we were. But the whole pandemic thing really set us back.

“We started paying interest from the end of the first month of accessing this loan, and there was no revenue coming in. And it’s not a small amount of money. You can imagine paying 800,000 as just interest without the principal, and you aren’t growing any revenue yet.

“I think a month after, there was a directive from the CBN that the loan should be reduced by a certain percentage, and the interest rate helped to some extent. But we are still not generating revenues, and we are still required to pay.”

Here’s what you should know

Recall that in May 2019, the apex bank collaborated with the Bankers’ Committee, a move aimed at enabling investors and entrepreneurs in the IT and creative industry, to access credit facilities up to the tune of N500 million.

According to a circular seen by Unmask NG, the initiative was targeted at boosting job creation in Nigeria, particularly among the youths.

To be eligible for the loan, the CBN stated that interested candidates must have businesses in areas of the followings;

Fashion
Information Technology
Movie Production
Movie Distribution
Music and
Software Engineering Student Loan

Having satisfied the requirements of having a business in any of the areas highlighted above, interested applicants were then required to prepare a business plan or proposal on how much is needed for such a business.

How to obtain the CIFI loan – According to CBN, loans accessible through CIFI is in the tune of N500m. Breakdown of loans accessible are listed below

N3 million for Software Engineering Student
N30 million for Movie Production business
N500 million for Movie Distribution business
Cover your rental/service fees for Fashion and Information Technology business
Cover your training fees, equipment fees, and rental/service fees for Music business

Terms and conditions of loan request: In fufilment to its promise of a single digit interest rate, the CBN stated that loans can be accessed at any bank applicant’s choice with a maximum interest rate of 9% per annum (all charges inclusive) on all loans.

Repayment plan and period: The repayment plan and period differ across business sectors from software engineer to fashion and Information Technology.

For Software Engineering Student Loan, it is a maximum of three years
For Movie Production and Distribution, it is a maximum of ten years
For Fashion, Information Technology (IT) and Music, it is a maximum of ten years

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Revised NBC Code Makes No Business Sense, Here’s Why

By

unmask

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June 11, 2020

Nigeria’s National Broadcasting Commission (NBC), has unveiled the revised version of its broadcast code. The new policy will prevent payTV and streaming portals from making movies exclusive, and compel them to sub-license contents at prices NBC will regulate.

Following the approval of President Muhammadu Buhari, distribution platforms will now be compelled to sub-license their contents to other broadcasters in Nigeria. This, the NBC believes, will create room for competition in Nigeria’s movie industry.

Stakeholders’ opinion on the new NBC code

Industry stakeholders in Nigeria, have expressed their dissatisfaction on the new code. According to them, it is more of a regression.

Amongst the many stakeholders who were not thrilled about the NBC code are -IrokoTV founder Jason Njoku, and filmmaker Judith Audu-Foght.

For Njoku, the regulation is a code that arose from the incompetence of dark forces and will kill the country’s pay television industry.

The erudite investor, in a series of tweets, said certain provisions of the code, which prohibit exclusivity, compel content sub-licensing to competitors, and empower the NBC to determine sub-licensing fees will discourage investment in local content production.

According to him, Africa Magic, Filmhouse Cinema, Netflix, Irokotv, amongst other platforms will have no other option except to stop investing in local content.

Nigeria Broadcasting Commission (NBC), in making exclusivity illegal, compelling sub-licensing of content and regulating price is effectively turning private enterprise into state property.

“Interference distorts markets. If implemented, this 100% destroys Pay TV in Nigeria

“Under these proposed terms, it makes zero sense for @irokotv @ROK_DSTV @NetflixNaija @africamagictv @FilmhouseCinema @SilverbirdTV @SceneoneTV or any other platform or independent production house to invest in local content,” Njoku wrote in the tweets.

On her part, Audi-Fought said the code is a big No for, as she charged everyone in the movie industry to speak against it.

View this post on Instagram

So after I FUND, I SUFFER, I SHOOT and my EXCLUSIVE RIGHTS is taken from me? My name is JUDITH AUDU and I say a big NO to this clause on the 6th amendments by NBC @nbcgovng !!!! Everyone in the Movie/TV Space in Nigeria, needs to Speak up and end it, it affects all of us and jobs will be lost!!! #mycontentmyproperty #mycontentmyright #nbcdontkillnollywood #nbcdontdrivenollywoodinvestors #MYCONTENTMYPROPERTY @seunoloketuyi @goldmynetv @thenetng @ynaija @pulsenigeria247 @tnsnigeria @instablog9ja @tundeednut @nporeports @trybestv @playground_ng @lindaikejiblogofficial @bellanaijaonline @nollysilverscreen @apexngr @nollywoodonline @olorisupergal @eeliveng @the_commentsection @channelstelevision @silverbirdtv @wazobiafmlagos @wazobiamaxtv @legacytvng @amcchannels

A post shared by Judith Audu-Foght (@judithaudu) on Jun 10, 2020 at 2:32am PDT

Consequence of the revised NBC code on Nollywood

Unmask NG understands that Netflix, Africa Magic, amongst others, have invested heavily in the Nigerian movie-making industry. Producers and filmmakers have earned millions of naira from PayTV and streaming platforms, who bought their contents.

It is pertinent to note that, with this regulation, PayTV and streaming platforms, will be required to license their exclusive contents, which was bought at millions of naira or thousands of dollars, to other broadcast media in Nigeria for free.

More so, one of the reasons that this NBC code makes no business sense, is that Nigeria’s creative industry has over the years been plagued with piracy and intellectual property infringement issues, which are yet to be dealt with. Now with this new code, daylight robbery of contents, and the audacity of criminality are poised to be on the rise.

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Bitter Leaf: Why You Should Take Advantage of This Herb

By

unmask

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June 9, 2020

As the name implies, bitter leaf is a bitter herb/plant that it extracts, barks, and stems are used for culinary, and medical purposes. The leaf which is scientifically known as Vermonia Amygadalina, according to medical practitioners, has quite a number of benefits people should take advantage of.

Also known as onugbo by the Igbos, , shawaka by the Hausas, and ewuro by the Yorubas, the indegineous African species can be found growing wide along the edges of the agriculture field.

Interestingly, this leaf can grow and flourish anywhere, under any temperature. Medical researchers have proven bitter leaf to contain medicinal properties, which range from antimicrobial to decorative. More so, the herb contains the following nutrients:

Proteins
Fiber
Carbohydrates
Ascorbic acid
Carotenoid
Calcium
Iron
Phosphorus
Potassium
Sulphur
Sodium
Manganese
Copper
Zinc
Magnesium
Selenium

It is pertinent to note that the aforementioned medical values can be of great benefit to people of different ailments, when cooked for consumption or when a juice is made out of it for drinking.

The things bitter leaf works for

According to Dr Sanusi Idowu of Prince and Princess Hospital, “bitterleaf is a natural gift from God just like honey, with high medicinal properties and some of its benefits, are, its ability to aid up metabolism in order to help one loose weight as a result of nutrients like zinc, iron, fiber, carbohydrate contained in it.”

Idowu said he always advise his patients with diabetes and piles to take a glass of bitter leaf water, at least once everyday.

The doctor explained that applying bitter leaf juice to a part of one’s skin that is affected by rashes, eczema, ringworm or any other skin disease can be more effective than applying other things that can bring reactions to the body or make the affected part get worse instead of being cured.

Consumption of bitter leaf on a daily basis can help one in reducing his/her high sugar level, making it moderate, and also repair his/her pancreas. It also helps one’s glucose content to be moderate.

Regular intake of bitter leaf helps to regulate the blood cholesterol level, which is a risk factor for heart attack and stroke. Similarly, the leaf can be consumed to treat fever, feverish conditions, joint aches, different levels of intestinal complaints, stomach aches, as well as a parasite-induced diseases like malaria.

As far as skin nourishment is concerned, bitter leaf helps in the buildup of the body, and at the same time, serve as cleaner, and toner for the uterus.

Also, amongst the many things bitter leaf works for, is protecting one against leech that transmits bilharziasis.

Can traditional medicine in Africa guarantee economic reliefs?

It is of common knowledge that the use of medicinal plants, including bitter leaf, as a fundamental component of the African traditional healthcare system is the oldest of all therapeutic healthcare systems. In many parts of rural Africa, traditional healers prescribing medicinal plants are the most easily accessible and affordable health resource available to the local community and at times the only therapy that subsists.

For instance, at a time of distress that the whole world is battling a pandemic, African countries can leverage on their herbal resources to make earnings. Just like Madagascar demanded over N78 million from Nigeria, for the supply of coronavirus cure, other African countries can also cash in from sales of herbs.

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Mass Sack Looms As Beverage Companies Count Losses

By

unmask

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June 8, 2020

As coronavirus continues to ravage the Nigerian economy, beverage companies appear to be in a storm. This, according to industry observers, is because thousands of jobs are at risk.

Unmask NG understands that beverage companies in Nigeria are recording losses, an unexpected development that has crippled their operations.

Speaking on the development, the acting Director-General of the Manufacturers Association of Nigeria (MAN), Ambrose Oruche, said beverage companies’ warehouses are loaded with goods they cannot sell, which he said has been contributing to their revenue and profit losses.

“Breweries are really going through a hard time because most of their warehouses are loaded with goods they cannot sell. Why will they produce when they cannot sell? Most of their customers come from bars, restaurants, hotels and hospitality companies.

“Now, hospitality businesses are shut down and the bars have not been allowed to reopen. They have a workforce they will pay and they also integrate backward to the agricultural sector where they are sponsoring farmers in sorghum production,” Punch quoted Oruche as saying.

Every beverage company is affected

Mike Olanrewaju, the Deputy General Secretary for National Union of Food, Beverage, and Tobacco Employees, admitted that there’s no beverage company that has not been affected by the novel infectious disease in the country.

While contract workers who are not under any union have been sacked, Olanrewaju stated that workers under labour union are still in the beverage companies workforce due to discussion on terms and conditions with the labour union.

His words; “Some of the companies are contemplating total shut down while others are planning to reduce their workers by half.

“Some of them are considering redundancy and the situation is highly devastating on food and beverages companies. No company is exempted. Every company is affected badly.

“Alcoholic and soft drinks producers are affected because there is no massive celebration in the country. People can only do take away at restaurants and many are forced to stay at home. To sell them has become very difficult.

“The irony is that most of these products have short expiry dates because they are consumables. Some can’t last more than six months.”

Here’s what we know

Quite a number of factors have contributed to the financial losses beverage companies have recorded so far. Some of these factors include –Low patronage from consumers. It is however pertinent to note that despite the ease of coronavirus lockdown in the country, beverage companies don’t have clients to sell to. In fact, hospitality businesses, bars, and clubs remain shut to customers.

With their warehouses filled with unsold drinks, Unmask NG was reliably informed that a high volume of beverage companies have expired drinks in store.

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Sujimoto Lied, Investing N5bn To Get N10bn Cannot Be Guaranteed

By

unmask

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June 3, 2020

Sijibomi Ogundele, the Managing Director (MD) and Chief Executive Officer (CEO) of Sujimoto, a real estate company, recently granted an interview, where he talked about an investment opportunity in his firm.

When asked if there is an investment opportunity in his company in view of the lingering novel coronavirus, Ogundele said “yes”.

According to him, there is no better time for investors to put their money to work than now.

The SujiMoto MD/CEO explained that crises are opportunities disguised as problems. Thus, he has “developed a highly viable and profitable strategy for savvy investors.”

He said the opportunity presents a window for savvy investors to invest N5 billion into Sujimoto and get N10 billion in three years, adding that “this is guaranteed!”

Ogundele continued; “Treasury bills and other money market instruments will give you 5 – 10% ROI on your investment but this is 100% ROI and it is guaranteed!

“This investment is NOT for everyone, it is ONLY for the vital few, who can identify opportunities, when they see one. It’s simple, we are looking for the Warren Buffets who are able to discern opportunities and grab them! We will not quickly forget Ronald Wayne who sold his Apple shares in 1976 for $800. Today, that share is worth 90 billion dollars!”

Understanding investment

To conclude if it will be a smart decision to do business with Ogundele and his company, it is pertinent to know what investment entails.

As defined by Investopedia, “investing is putting money to work to start or expand a project – or to purchase an asset or interest – where those funds are then put to work, with the goal to income and increased value over time. The term investment can refer to any mechanism used for generating future income.”

One can also say investment is a monetary asset purchased with the idea that the asset will provide income in the future or will later be sold at a higher price for a profit.

Fraud alert?

Contrary to Ogundele’s “guaranteed 200% ROI”, Unmask NG is categorically stating that there is no such thing as a risk-free investment around the world. Financial experts are of the opinion that all investments, including those that are guaranteed to return principal, carry some sort of risk.

Most times, investors’ attention is drawn to new investments for the wrong reasons; they may mistakenly think they can’t lose money and will be lured by strong past performance or simply by perceived exclusivity.

It is however pertinent for investors to take into cognizance that no investment ever completely ensures one will make money or fully preserve one’s capital. It is in this light that investors should owe it to themselves to explore every avenue for enhancing their return potential and lowering their risk, and investigate new investment products before committing their monies.

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Exclusive: Lagos Commissioner Reveals Plan To Combat Flood

By

unmask

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June 2, 2020

Lagos, Nigeria’s commercial hub has over the years been exposed to environmental hardship as a result of frequent flooding during rainy seasons. Almost every time it rains in the state, residents and other occupants are compelled to face the horrendous effect of floods which often–paralyses economic activities, and at the same time, submerges houses, and farmlands.

In view of past events during rainy seasons, it wouldn’t be erroneous to assert that the major economic centre of the country, profiles a high proportion of people living in flood-prone places.

Floods are environmental menace everyone in the state is familiar with. Sadly, the consequences are not only experienced by mainland dwellers, the Island dwellers also share in the pain.

Recent flooding events in Lagos

In October last year (2019), no fewer than six persons were killed as flood submerged some communities in the state.

God First, Ajegunle and Itowolo communities in the Ikosi-Isheri and Agboyi-Ketu Local Council Development Areas of Lagos, were submerged by flood, during which some persons lost their lives, while others lost their valuable properties.

Prior to the October flood incident, many vehicles, tricycles, and motorcycles were covered in flood at Mushin, Agege Motor Road, following an early morning rain.

The heavy downpour resorted to serious gridlock in the state, as the flood stretched from the popular Ojuwoye Market to Idi-Oro and to Moshalashi bus-stop.

Major cause of the floods

Unmask NG visited some parts of Lagos in a bid to examine the cause of the flood in Lagos.

During the visits, it was observed that poor drainage systems, and indiscriminate dumping of wastes are the primary reasons for the floods often experienced in the state.

Careful observation by Unmask NG has it that most of the drainage systems in Lagos are blocked, as a result of trash indiscriminately disposed in them, which creates a stagnant pool of water anytime it rains.

Is the Lagos government prepared?

Gbenga Omotoso, the Commissioner for Information and Strategy in Lagos, expressed the incumbent administration’s readiness to curtail the long-term flood menace disturbing the state.

While advising Lagos residents to be mindful of their waste disposal, Omotoso said the Governor Babajide Sanwo-Olu’s administration is making progress in its commitment to stop flooding in the state.

He said, “We have started addressing the issue of flood in the state, and the process of combating it which we have already commenced will last till April. By then, you are going to see a lot of work regarding the drainage systems in Lagos and the issue of floods, because these are things that have been left unattended to for four years.”

The commissioner pleaded with Lagos residents to be mindful of their environment, by taking care of it and properly disposing of their waste.

“Lagosians should please own the environment. They should know that the environment has been given to us by God for us to take care of, for the sake of the forthcoming generations. They should stop dumping refuse in gutters, they should stop littering everywhere with plastics. They should stop dumping wastes on road sides.

“Lagosians should properly dispose their waste in baskets; they should dispose the waste in containers, visibly positioned for waste management agency officials,” Omotoso told Unmask NG.

He however lamented that most of the environmental challenges in Lagos are man-made, saying until individuals own up to themselves and start taking responsibilities for their environments, flooding will remain a topic of discussion in the public domain.

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N50 Stamp Duty: These Are Services FIRS Will Be Charging For

By

unmask

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May 30, 2020

Anytime from now, the Federal Inland Revenue Service (FIRS) will start charging Nigerians N50 as stamp duty fee on all forms of electronic receipts.

According to a circular by the tax-collecting agency, the stamp duty will be charged from Nigerians through banks anytime there’s a notification of transaction regardless of the electronic medium.

While the stamp duty will be deducted for transactions of N10,000 and above, FIRS disclosed that the stamp duty will affect individual-to-individual, corporate-to-corporate transactions, as well as transactions between corporate and individual(s).

‘All electronic media included’

In the circular seen by Unmask NG, the FIRS disclosed that the N50 stamp duty will be deducted once a transaction occurs on SMS and messages on any electronic platform such as emails and Whatsapp messages, POS receipts, and ATM print-outs.

The circular signed by Muhammad Nami, FIRS’ boss, read; “Any electronic receipt for, or electronic transfer of, money deposited with any bank or with any banker in any type of account of an amount from N10,000 upwards shall attract a singular or one-off duty of the sum of N50.

“Stamp duty upon receipt (written, printed, or in electronic form) for transactions between corporate bodies or between a corporate body and an individual, group or body of individuals, which amounts to N10,000 and above, shall be denoted by payment of N50 per receipt to the service.”

Services the N50 stamp duty will be charged for

Not every electronic transaction the FIRS will charge for on receipt. As stated in the circular, the tax-collecting agency made known that it will charge on fixed duty instruments — This includes Power of Attorney, Certificate of Attorney, Proxy forms, Appointment of receivers, Memorandum of Understanding, Joint Venture Agreements, Guarantors form, Ordinary agreements, and Receipts.

Other services to be charged for are Ad-valorem instruments such as -Tenancy or lease agreements, legal mortgage or debentures, Sales agreements, and Deed of assignments.

Please note that the charge will not be applied if there’s no form of electronic acknowledgment of the transaction.

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COVID-19: Panic As Mass Sacking Looms In Nigeria’s Aviation Sector

By

unmask

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May 29, 2020

Stakeholders in Nigeria’s aviation sector are expressing fears, as mass sacking is imminent due to the novel coronavirus also known as COVID-19.

Amongst the many sectors affected in this torrid period is the aviation industry. This is because of the lingering lockdown triggered by the infectious disease.

While other sectors have partially commenced operations, the aviation sector is still grounded, a situation causing panic among airline operators across the country.

How COVID-19 crippled Nigeria’s aviation industry

Between March and April 2020, Nigeria’s aviation industry recorded a loss of no less than N180 billion. This is according to the former President of National Associations of Nigerian Travel Agencies (NANTA), Bankole Bernard.

Due to the pandemic impact, while some employees in the aviation sector have ceased payments for those who still have jobs until business situations improve, already, about 24,000 people have been rendered jobless.

A bailout call

As airports remain shut to business due to the continued lockdown in the country, the Asset Management Corporation of Nigeria (AMCON), has pleaded with the Federal Government to offer them financial relief or bailout, to help airline companies to retain jobs in the aviation sector.

According to the Executive Director of AMCON’s aviation portfolio operations, Aminu Ismail, the bailout will create jobs and prevent mass sacking in the aviation sector.

While explaining that the government’s intervention won’t be to acquire assets belonging to airline companies, Ismail noted that it will aid the growth of the industry, and at the same time, help airline operators expand their fleet.

Here’s what we think

The aviation sector in Nigeria is characterized by a long history of financial problems and volatility. Thus, it has overtime been inherently unstable.

While the lingering COVID-19 is aggressively ravaging the economy, airlines are now left with the option of either to sustain with a fair damage until the sector starts to slowly pick up, or go bankrupt.

It is however a known fact that the aviation industry has never been strong, even before the pandemic. Therefore, Unmask NG subscribed to the bailout request, and we hope it will help airlines continue their operations once the infectious disease is under control.

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Like Madrina, 4 Artistes Who Have Had Fallouts With Their Record Labels

By

unmask

-

May 28, 2020

For a couple of days now, the media space has been awash with multiple reports regarding dancehall music star, Madrina’s (formerly Cynthia Morgan) fallout with her former label, Northside Music Inc.

While Madrina narrated all that transpired between her and Northside boss, Jude Okoye, which led to their fallout, the latter has debunked most of the things the singer said happened, and even accused her of lying to gain public sympathy.

Well, this is not the first time an artiste and a record label will publicly be dragging each other. We have witnessed this a couple of times in the Nigerian music industry.

A typical scenario reoccurrence

In Nigeria, most of the mainstream artistes actually started from nowhere. So, for an artiste to thrive in the music industry, it requires a high level of funding and influence.

Thus, the record label meets artistes, agrees to invest in him or her, draws up contracts, and presents the artiste. The artiste who is probably the most excited being on earth after being offered a label contract, hurriedly signs without consulting a proper lawyer or rethink of some of the decisions he’s about making. Fast forward to a few years later after having hit songs and becoming a mainstream artiste, he suddenly becomes too big for what he signed up for; the contract is no longer in his or her favour. As a matter of fact, to the artiste, all the money invested on him or her is little compared to the returns the label is making.

When issues start coming into play, sometimes the label calls for renegotiations; sometimes they agree and everyone is happy. But most times, it doesn’t end that way; labels insist they have spent a lot of money on artistes and deserve every penny as returns on investments.

So, trust us when we say Madrina’s case is not the first, And sadly, it recently played out again despite a series of calls for industry structuring from stakeholders. It is in this light that Unmask NG presents below five Nigerian artistes who are the prime of their careers got entangled in contractual battles with their labels:

Wizkid: In 2009, this young artiste purportedly cemented a seven-year deal with Bank W’s Empire Mates Entertainment (EME). After some years of bliss with the label, Wizkid soon began to feel uncomfortable with the deal he inked. He started complaining about the percentage sharing of profits. The complaint later advanced to social media exchanges, as Wizkid and Banky W’s camp washed their dirty linen in public glare. Although, the artiste, following several interventions, was able to arrive at a settlement with Eme, which saw him release his sophomore album, Ayo, on his Starboy imprint.

Kizz Daniel: This artiste untimely parted ways with his former record label, G-Worldwide Entertainment to found his own, mainly for the sake of freedom. While Kizz Daniel was preparing for his sophomore album, news started making round that he was to leave Emperor Geezy’s label, a development that led to court injunctions.

Runtown: After effectively proven to be a master of hit songs as an artiste signed to Eric Many Entertainment, Runtown had a fallout with his then-label at a time of his consolidation album.

Vector: This rapper who was likened to America’s Jay Z at the start of his career due to his talent, was rumored to be demanding for more professionals on the label to push his brand. Shortly after the release of Vector’s debut album which propelled the rapper to several awards at the Headies and A-list acts in the country, the rapper said the label didn’t have enough professionals, which forced him to personally employ people and pay them. Soon after, YSG Records accused him of planning to ink a record deal with another label. While involving the police, the label went ahead to file injunction against the rapper which dragged for months and subsequently triggered their fallout.

Let’s know who you think shouldn’t be missing from this list…

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Here’s what you should know

Stakeholders’ opinion on the new NBC code

Consequence of the revised NBC code on Nollywood

The things bitter leaf works for

Can traditional medicine in Africa guarantee economic reliefs?

Every beverage company is affected

Here’s what we know

Understanding investment

Fraud alert?

Recent flooding events in Lagos

Major cause of the floods

Is the Lagos government prepared?

‘All electronic media included’

Services the N50 stamp duty will be charged for

How COVID-19 crippled Nigeria’s aviation industry

A bailout call

Here’s what we think

A typical scenario reoccurrence

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